Tag: Inlight Media
Yes that's right, we're getting together with Pause Fest to make an already awesome digital event even better. Our official badge of honor is "Tech Partner" which means we're going to spice up the event experience using some of the latest technology.
Last month the Inlight team hit the stage at MLab 2014 to showcase the power of beacon technology. Group M's exclusive digital future event was held at Fox Studio's 3,500 sqm Stage 1 and brought together a number of innovative exhibitors showcasing Australia-firsts, prototypes and pre-releases of upcoming technologies.
We recently headed over to Melbourne Town Hall for the Web Directions 2014 conference that promised to inspire and educate us on the latest web technologies, which it certainly did.
We're excited to welcome an innovative new mobile product to the Inlight family - Lighthouse. Lighthouse is a mobile marketing software platform that leverages Bluetooth Low Energy (BLE) beacons to deliver content and experiences based on proximity to things in the physical world.
We recently returned from our first trip to South by Southwest Interactive. It lived up to expectations - overwhelming, exciting, eye opening, exhausting and full of amazing people and ideas would all be suitable descriptors of the event. It's near impossible to summarise the key themes from SXSW as there were thousands of speakers covering topics as diverse as government, entrepreneurialism, startups, culture, entertainment, social media, mobile, retail, gaming, science, space, health and medicine to name a few. The wealth and diversity of content there was literally mind blowing.
The past year has been a big one for Inlight, and we felt it was time to update our website to reflect the direction we are heading, as well as some of the great projects we have been working on recently. We also hope to use this new Blog to share some of our thoughts and ideas about web and mobile, along with anything else we find interesting and think is worth sharing.