by Steph Bailey
23 Oct 2017 · 2 min read
Benetas is one of the leading not-for-profit Aged Care providers in Victoria. Their purpose is to provide older Victorians, their families and carers with a full range of quality community-based services and residential homes.
Following a competitive pitch process Inlight was awarded their new website design, build and ongoing optimisation. Our shared vision for our partnership and initial engagement is to:
Deliver a beautiful and simple digital experience that guides customers through their aged care options and connects them to Benetas through the most effective and relevant channels.
Marketing Manager - Benetas
We couldn't be more thrilled to work with an organisation such as Benetas to help them grow their digital capabilities and help to reduce friction for their customers, making aged care more accessible.
With an increasingly competitive aged care market being transformed by digital technology, as well as significant changes to government funding models, we'll be working with Benetas to make the customer journey for prospective buyers simpler, more accessible and streamlined through their new platform.
Take a look at the article published in B&T Digital Agency Inlight Secures Two Key Client Wins
Steph is a digital marketer with over 15 years digital experience. Steph works closely with all our wonderful clients, including Nando's, ahm, Swisse, Benetas and many others. A strategic thinker with a strong empathy for her client’s business objectives, Steph has excelled in leading multifunctional teams to achieve exceptional results on large-scale digital projects.
"One thing I'd tell my younger self is not to get caught up in the comparison trap! Run your own race."
Connect with Steph on LinkedIn
23 Aug 2024 · 5 min read
In the ever-changing digital landscape where agility and innovation stand paramount, I recently took the time to reflect on our journey at Inlight and explore a consistent theme that has emerged over the years to optimise for client success - composability. Recognising the need for businesses to shift from traditional, rigid systems towards more agile, modular solutions, I wrote a paper titled "Building A Composable Future". This post aims to distil the core themes of my exploration into composability, shedding light on a path that businesses can follow to flourish in a constantly evolving digital environment.
by Patrick Carne
20 Mar 2024 · 5 min read