Podcast Launch

Champions of Digital Podcast Launch

The Champions of Digital Team invited a number of friends, new and old, to celebrate the launch of their Podcast ‘Champions of Digital’. The team was excited to finally showcase the production and get some insights from individuals who are blazing the digital trail, driving change and leading innovation within their organisations.

The night began with guests filling the beautiful Zendesk venue space, networking over canapés before settling down to hear from our three speakers.

  • Brad Paton - Head of Digital, Richmond FC
  • Cathryn Arnold - Group, Head of Digital, Jetstar
  • Christophe Eymery - Head of Digital & Media ANZ, L’Oreal
We need to play where our fans are, we need to respond to anything new that’s happening in the marketplace just to be in that space
Brad Paton

Head of Digital - Richmond Football Club

We kicked off our panel discussion with a simple yet surprisingly complex question, ‘What does digital even mean?' Our panelists shared their opinions on the prompt and we observed similar, yet nuanced, definitions given their respective experiences.

Following conversations took place around customer centricity, dealing with rapid change, organisational innovation and finally ‘Head of Digital’ characteristics.

It’s a passion for the industry, for the technology, for the people.
Christophe Eymery

Head of Digital and Media L'Oréal ANZ

Finalising the discussion was an opportunity for the audience to question our digital champions. Our panellists fielded some fantastic questions with enquiries into; the future of digital in a world full of tech giants, development of (their respective) brands in Asia specifically with regards to WeChat and the role of digital for small businesses.

It’s a passion for the industry, for the technology, for the people.
Cathryn Arnold

Group Head of Digital, Jetstar

We'd like to sincerely thank Zendesk for their generosity in letting us host the Champions of Digital Launch Event in their beautiful space!

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About the author
Steph Bailey
Chief Commercial Officer
Steph Bailey | Chief Commercial Officer

Steph is a digital marketer with over 15 years digital experience. Steph works closely with all our wonderful clients, including Nando's, ahm, Swisse, Benetas and many others. A strategic thinker with a strong empathy for her client’s business objectives, Steph has excelled in leading multifunctional teams to achieve exceptional results on large-scale digital projects.

"One thing I'd tell my younger self is not to get caught up in the comparison trap! Run your own race."

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