ME Bank is a 100% Australian owned, APRA regulated bank and was proudly built to provide a genuine banking alternative – a fairer way to bank. ME bank were seeking a partner to help them achieve their social media objectives with a vision of becoming a true ‘socially connected business'. We responded to a Request for Proposal (RFP) and were delighted to be selected as the best agency to guide and facilitate them on their social media journey.
We developed and implemented a comprehensive social media strategy closely aligned to ME Bank's business and marketing objectives. The strategy covered areas such as change management, content strategy, servicing strategy, governance and technology, training and reporting.
Inlight Media helped us develop our social media strategy and put in place a best practice framework. Their support and strategic input has been hugely valuable. I highly recommend their service.
Scott Davison- Digital Sales Channel Manager, ME Bank
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